News

The money is in the list Not everyone is an ideal customer. It is better to talk to one person who is likely to buy

Who do you need to talk to? Contrary to popular opinion, your target market is NOT everyone. Can this really be true?

So, who do you think you are? Before starting any marketing campaigns, you must have a clear identity.

A short while ago the process to introduce a National Occupational Standard (NOS) for the teaching of Yoga

Open letter to STA regarding BGi.uk Insurance for swim teachers and schools

A Guide to Protecting your Business

I am against the institution of a National Occupational Standard for a Yoga Teacher [NOS] because:

We have Jeremy Jones’ permission to publish his letter to Ms Caroline Larissey of Skillsactive. Particularly interesting

An open letter commenting on the help that a “Skills Active” certificate would provide us, in the insurance industry

This document prepared by Jupiter should be read by all business owners.